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Why You Should Use Facebook Landing Pages

By , posted on Social Media  October 16, 2014

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Why you Should use Facebook Landing Pages

You're probably aware of how essential landing pages are for any online marketing form. But these pages have applications outside of your website. In particular, Facebook landing pages can give your social media campaigns a boost.

How to Create Buyer Personas for Your Business

By , posted on Content Marketing  October 14, 2014

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How to Create Buyer Personas for Your Business

If you aren't considering buyer personas in your landing pages, you could be missing a significant opportunity for customer engagement. A buyer persona is a fictional representation of the qualities of your ideal clients. This definition includes basic information like demographics and job title, but it goes deeper than...

Get Your Emails Ready For The Holiday Season

By , posted on Conversion Optimization  October 9, 2014

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Holiday Email Marketing

While it may seem like the holiday season is months away, it will be here before you know it.